A business without its customers is just an idea! Acquiring customers is the main goal of E-commerce businesses. Because customers are the only reason you continue to create your marketing strategies, apply retargeting, and advertise your products.
Getting customers is one of the biggest and toilsome tasks for E-commerce businesses. And it is sure that you cannot attract new customers randomly. You create a strategy to grow your business, gain customers and increase sales. The strategies you use to acquire new customers can make or break your business.
Acquiring customers is not just enough. You also need to get customers’ info in order to drive traffic to create better marketing strategies for your business. Lead generation tools can help you accomplish this.
Here we have covered 7 Best Tools to acquire customers and leads that can help to generate new leads and grow your business.
But prior to that let me now turn your attention to what you should seek out in a lead generation tool.
What to seek out in a Lead Generation Tool?
Easy to Use
The tool you buy must be easy to use not only for you but for all the people from your organization. If the tool involves technical capabilities, it’s of no benefit to you as everyone is not a technical person.
Affordable
The tool you wish to utilize must be within your budget. It’s of no use if you spend more on the lead generation tool compared to your marketing budget.
Full Support
Make sure the tool provider offers full-time support. The issues must be solved quickly to implement complete use of the tool.
Target Audience
It is important to make sure that the tool allows you to target the perfect audience that can benefit your business and help it to develop.
So, now you are aware of the lead generation tools, let’s start with the list of some of the best tools to attract new leads and proliferate your business.
7 Best Tools to Attract New Leads
1. OptinMonster
Optinmonster is the best tool to attract new leads to grow your business. It allows you to create different types of campaigns in a matter of minutes. These campaigns help to get more leads, instantly grow your email list, and boost sales.
Optinmonster provides all the tools required to build a high-converting campaign. It offers pre-built templates to build campaigns from scratch. It has a drag and drop feature to customize all the details.
The offers are shown to the right people at the exact time. This helps to rapidly increase your website conversions.
Main Features:
- Pre-made templates
- Accurate A/B testing
- Page-level targeting
- Drag and drop functionality
- Advanced traffic redirection
Pricing:
The plan starts at $9/month
2. TrustPulse
TrustPulse is the best platform for social proof to increase trust, conversions, and sales. It helps to show non-intrusive notifications to site visitors about the actions on your site. This helps to create a Fear of Missing Out (FOMO) effect on other site visitors and encourages them to take action.
All the notifications can be created in just 5 minutes and can be modified according to the requirements. TrustPulse users have seen a 15% increase in sales by using the sales tool.
Main Features:
- Quick setup of notifications
- No code required
- Fully customizable
- Track and highlight purchases
- Smart targeting to right people
Pricing:
The plan starts at $5/month
3. PushEngage
PushEngage is the best web push notification software to attract customers and grow your business. Push notifications are small messages that appear on a desktop or mobile screen of the user. These notifications are used to reduce cart abandonments, grow the email list, redirect traffic, and improve SEO.
To maximize your results, you can segment the audience according to their interests. Send customized push notifications to drive traffic, sales, and revenue. The tool helps you to target the right audience at the right time by sending sms notifications and turning casual subscribers into customers.
Main Features:
Setup in 10 minutes
- Custom Opt-in Triggers
- Smart Web Push Automations and Drip Campaigns
- Dynamic Segmentation and Personalization
- Goal Tracking and Advanced Analytics
Pricing:
The plan starts at $9/month
4. WPForms
WPForms is the best WordPress plugin for creating forms. It allows users to quickly and easily set up forms for websites with the help of a drag and drop form builder. You can build various forms like Survey Forms, Contact Forms, Newsletter Forms, Payment Forms, and Registration Forms.
WPForms is the best solution for WordPress forms. The forms can be easily customized according to the requirements. It provides 100+ pre-built templates to create forms. The forms created with WPForms work with desktop, mobile, and tablets. The forms can even be embedded on blog posts, pages, widgets, and footers.
Main Features:
- Drag & Drop Form Builder
- Save time with built-in form templates
- 100% responsive forms
- No technical skill required
- Easy to embed
Pricing:
The plan starts at $39.50/year
5. All-in-one SEO
All-in-one SEO (AIO SEO) is the best SEO Plugin and Toolkit for WordPress to improve website search rankings. It helps you optimize your site and gain rankings on the Google search engine. It comes with many tools that help you through Local SEO, On-page SEO, Technical SEO, and more.
Website pages are checked with the help of this tool for best SEO practices. Using the tool you can assure driving organic traffic to your website.
Main Features:
- Access to important SEO features
- Rich Snippets Schema
- Smart XML Sitemaps
- SEO Audit Checklist
- WooCommerce SEO
- Social Media Integration
- Robots.txt Editor
Pricing:
The plan starts at $49.50/year
6. MonsterInsights
MonsterInsights is a Google Analytics tool for WordPress. Get valuable insights into your audience with the help of this tool. It includes information like user behavior, SEO ranking reports, demographics, and bounce time. You can optimize your marketing strategies to acquire new customers with the help of insights obtained.
The best thing is all the information is present right on your WordPress Dashboard. It allows what exactly people do on your website, how people find your site, which keywords they search for, and where they clicked on your site.
Main Features:
- Setup within minutes
- Get reports at one place
- Page-Level Analytics
- Affiliate Link & Ads Tracking
- Universal Tracking
- Custom Dimensions
Pricing:
The plan starts at $79.60/year
7. LiveChat
LiveChat is the best tool to stay connected with your customers with the help of live chat software for your business. It helps to improve user experience, provide customer support, and generate leads in less time. It relishes your customers and increases your sales.
It includes items like rich messages, file sharing, notifications, file tags, and more. It allows customizing chat widgets, based on the theme of your website. It also provides an analytics dashboard to determine the success of chat agents.
Main Features:
- Chat across channels
- Unbelievable chat experience
- AI automation
- 200+ tools
- Product cards while chatting
Pricing:
The plan starts at $16/month
Final Thoughts:
That’s it with the tools to attract new leads. Building your E-commerce business takes time. Strengthening your online presence, nurturing email campaigns, producing quality content all of these tasks require time and focus.
These tools will get your list bang on, increase conversions and get your sales soaring. What tools do you use to attract new leads? Let us know in the comments.