verwhelmingly, many deals are lost after the first call from a potential client. The salesperson may be meticulous but ill-informed as to how the job is done, leading to the company losing a potentially profitable deal. In such scenarios, who is to blame? The salesperson or the company? Telemarketing is the need of the hour. But it is now the age of social media marketing and branding, so why does a company need a person who talks on the phone? Is it redundant now? The answer is NO. According to a study, 61% of consumers still prefer old-fashioned phone calls when they need assistance. So surprisingly contradictory to our perspective, people rely on phone calls rather than social media, chat, or email.
“Customers have responded better to the human touch than to some other form such as digital marketing.”
-Russell Meiselman
The outburst advantages of telemarketing are why traditional calls are still in the game. It helps build a strong relationship with the customer. Telemarketing gives the caller an engaging and interactive experience that a robotic voice or autotype messages cannot provide. And ultimately, it is a cost-effective lead-generation strategy. Additionally, it has minimum risks when it comes to investment.
Now have you considered hiring a telemarketing team to grow your business? And could not find suitable people due to poor leads? Such businesses need an effective BPO company to fetch a dynamic telemarketing team. Here companies have two options; in-house and outsourcing. Outsourcing has been flexible and cost-effective; companies can hire suitable telemarketers worldwide. The companies do not have to consider the time differences between countries. They will be free from worries about recruitment, training, insurance, health benefits, wages, and facility costs. It’s a win-win situation for companies.
The best way to start is to contact a specialist. Clark Staff is an internationally renowned company that has 60 extensive years of experience in providing remote teams worldwide. Founded by Russell Meiselman and Zack Williamson, the company is competent in telemarketing lead generation and custom-tailored inbound/outbound telemarketing programs. Meiselman has a firm belief in telemarketing. In one of his podcast series, he strongly emphasized this fact by quoting:
“60% of Fortune 500 Marketing Managers found telemarketing effective, with 90% voting very effective.”
-Russell Meiselman
The other ventures of Clark Staff are project management, cold calling, order taking, customer service, and many more. Primarily Clark Staff assists businesses in finance, promotional products, medical, engineering and construction, logistics, tech startups, e-commerce, and other industries.
So, what is the working mechanism of Clark Staff? The company works in a systematic hierarchy. When clients contact Clark Staff for services, they recruit professional and skilled staff to fulfill their requirements. This Philippines-based company has around 31,000 square foot workspace to let the employee’s creative juices flow. The company’s staff, which encapsulates around 1000 employees, is located in the United States, Canada, El Salvador, and India. Clark Staff has in-house and remote staff as well.
The persistent and consistent Clark Staff have collaborated with numerous notable companies, including Pfizer, Wells Fargo, SunEdison Power, Geiger, TSP Wealth, First Round Capital, National Solar, Intelligent Reach, Highway, Coastal Source, Blumenfeld Development Group, American Textiles, and more. Word of mouth for the company is tremendous, and that in itself vouches for the company’s trademark of excellence.
“Everyone’s always been so welcoming, very friendly, very kind, very simple thing that’s said to me by Russ and Zack was that the client’s wishes should always be taken into consideration, and they try to put the client first.”
-Robert David Claridge CEO, ASMI
“What attracted me with Clark [Outsourcing] was obviously pricing. If you compare it to Manila, you’re far more affordable. That’s one thing. The other thing was, I think, me and Russell just clicked. Which is really important to me.
-Manoj Patel-Managing Director, Infinity Energy Organization
In conclusion, telemarketing is imperative for all companies because it generates sales and leads and allows customers to communicate directly. Telemarketing paves the path for constructive criticism and helps companies improve their services. Having an outsource telemarketing team is bliss, and Clark Staff has been leading the way by providing services for over two decades.