Video description on YouTube is nothing but the meta description of the video. It helps YouTube to comprehend the subject of your video. If you can optimize your description precisely you will get a better ranking. And for that reason, you will witness the success of your YouTube video. Another thing that you have to do is to craft your video interestingly. And to do that you need a video editor. Well, to help you out we are providing you with a comprehensive guide about YouTube video description. It will help you to craft your description impressively.
How to add a description to your YouTube video
Adding a description to your YouTube video is quite an easy job. All you have to do is to follow some steps and after that, you can add a description. To help you out we are providing you with some points that you need to know. So here are the points that you need to know before adding a description to your YouTube video.
- Incorporate the most important keyword of yours
Whenever you are writing a description of a YouTube video you must add keywords in your description. It will help you to reach a huge number of people. To be precise your visibility will increase. Moreover, you will witness that your video is coming into better search results. The best thing that you can do is to add a focus keyword. It will provide you with a better SEO ranking. In this way, you will witness that more and more traffic is coming towards your YouTube video. Hence never forget to add dedicated keywords in your YouTube video description.
- Using natural language is important
Using natural language is one of the most important things that you should do. Try to keep the language conversational. It will help YouTube to understand the content of your video. Also, if someone checks the description, it will be easier for them to understand your video. In this way, you will be able to gain more views. Besides if people find out that the description of your video is least complicated they will recommend it to other people. Hence it will increase the number of subscriptions for your channel.
- Incorporate the complementary keywords
Incorporating the complementary keywords is one of the most important things that you should check while writing the description of your video. It will not only increase the traffic but it will also increase your visibility. Besides your SEO ranking will witness significant elevation. However, you have to make sure that the complementary keywords are relevant to the topic. Or else there is a possibility that people will deter themselves from your videos. You have to understand that SEO ranking is essential for the success of your video.
- Convey what to expect to the viewers
If you can convey what you are about to present to your viewers it will be easier for them to comprehend your videos. Incase if viewers find out that the description of your video is misleading they will never watch your videos again. And that is something that you don’t want with your video. It will not only damage ranking but it will also take a toll on your reputation. One of the best things that you can do is to avoid the clickbait titles. Also so try to stay away from the irrelevant keywords.
- Add meta-data as well as various links
If you opt for the option of ‘show more’, there is a possibility that he or she has loved your stuff. And you can consider it to be one of the vital chances to promote your channel or your brand. Therefore do not forget to give meta-description as well as the relevant links that land to your websites. Also, you can encompass numerous product links and media handles in your description. To be precise all these things will help you to establish and grow your channel and your brand. Moreover, another perk adding metadata is that your SEO ranking will improve.
- Your click-through rate will witness a significant boost
If you can craft a clickable description, it will solve most of the problems of yours. These days, a huge number of people opt for YouTube to learn numerous things. So, whenever you are writing a copy, you should keep this thing on your mind. Well, you will get numerous examples of those clickable descriptions. So, try to go through those clickable descriptions. It will give you an idea about how to write those descriptions.
- Repeat the target keywords
Repeating your target keywords will also help you a lot. The first thing that you have to do is to include the keywords at the beginning of your description. After that, you have to repeat your keywords at least 2 to 3 times in your video. Also, you must ensure that all the keywords are relevant. Or else, it could mislead your viewers which is not healthy for your video. Also, you must not over-incorporate your keywords in your video. It will make them irrelevant and there will be no point in using them. You have to understand that Keyword stuffing is not going to help you. Instead of that, it can hamper the success of your video.
- Incorporating related keywords are the most important thing
Whenever you are penning down your description, don’t forget to use the related keywords. It will provide YouTube with some extra information about your video. Also, you will witness that your rank will also increase.
So, these are some of the most important things that you should do for your keywords. However, video is the most important thing. If your video is not up to the mark, there is no point in giving efforts to your description. And to make an appealing video, you can opt for an InVideo video making tool. It will serve your purpose precisely. It consists of several attractive features, which are best for making enthralling videos.