Are you efficient in drawing? Do you have an interest in creative painting? Then this new age career option is wide open for you. Logo design has become one of the most famous creative career options where you can earn a lot with your creativity. Basically, a logo is nothing but a pictorial presentation of the recognition of a company or an institute. It is a graphic mark with the emblem of the company. A contains lots of things like a picture, some texts and many more. A logo is something in which you can quickly understand the name of the organization and what the logo actually means. Therefore designing a logo is always a combination of creativity and thought to represent the company.
History of Logo Design
Designing a log is not a very new concept. Previously in the historic ages, the royal institutes used to use the cylinder seals on different documents. This was basically for the common people so that they can easily understand that the document is issued from the royal palace. After these, watermarks, silver hallmarks, Coats of arms were the famous signature alternatives for the royal families. Nowadays, the logo has replaced these very things to give proper recognition to a company.
Characteristics of a Good Logo Design
It is never easy to design a logo. Not everyone can draw and design a logo for a company. In this regard, there are some special features that make the logo actually unique. A logo is an intellectual property that is one of the most valuable assets. Thus a logo should contain all the characteristics of a good logo before you register it from your end.
- Simplicity
A logo should always be simple to understand. The simpler the logo is, the easier it will be to recognize. The most impactful and successful logos never pose any complicated design. Since it will reflect the company name along with its mission and vision, the logo design firms should focus on simplicity to attract customers towards it.
- Relevance
This is one of the most important features of a Logo. While you are involved in logo design you need to keep in mind that the logo should be relevant to the kind of service or product the company or institution is dealing with. Otherwise, it may convey wrong messages to potential customers.
- Memorable
A very key aspect of a logo is it should be memorable. This is because people should remember the name of the company or the organization with a glance at the logo. So you need to make such a design that can stick to the mind of the customers.
- Timeless
A logo should always contain such features which will never get obsolete. Whatever the consequences and however may be the conditions, the logo should be the same.
- Versatility
Always remember that you need to use the logo in different places in different aspects. So if you lose interest in logo design, it should be versatile in nature.