Home technology A breakdown of the Amazon A9 Algorithm: Things you should know

A breakdown of the Amazon A9 Algorithm: Things you should know

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No matter what site you use, it’s not as easy as people think to sell a product. In fact, it’s not easy at all- just think of the sheer number of other people just like you out there who are trying to do the same. Not everyone can sell all of their products, and that’s why it’s so important that you gain as many advantages as you can. This is particularly vital on sites like Amazon, one of the most competitive places to sell anywhere on the internet. Lots of people have tried and failed to sell their items on this blockbuster site, and most of the time it’s because they don’t understand the Amazon A9 algorithm. But what is this algorithm, and how could it help you? Don’t worry, we’re here to give you our breakdown on it and tell you everything you need to know. 

 

So what actually is the Amazon A9 algorithm? More or less, it’s the way Amazon rank their products in the search area of their site, and determines how high your product is ranked when people search for similar items. It’s very similar to the way Google decides which websites are ranked highest on their search engine, with some slight differences. The general idea is, however, that the higher your ranking through this algorithm, the better your sales will be. 

 

Amazon uses this algorithm to place products which have a better chance of selling at the top of search result pages. This means that products with a history of selling well will appear first for customers, and products Amazon believe have the potential of selling well will join them. This is what makes selling new or different kinds of products; there are already a lot out there that sell well and Amazon use this to their advantage. 

 

So how do you boost your product’s ranking by using this algorithm? One of the most important things are the keywords which feature on your product’s description. You create this description by yourself, so it’s up to you what you write for it. However, it’s common sense that you should only include the absolute necessities and don’t put any unneeded words. This will only lower your product’s sale value and ability, and will push it down the algorithm rankings. You need to choose the keywords wisely, as these could make or break your chances of selling your product. 

 

The images you provide will also play a key role in the sale factor your product provides. The majority of people base their choice of what Amazon product they’ll buy on the image provided, so making sure you have good quality images is key. This will increase your ranking on the site and make you more likely to sell. 

 

You’re also able to monitor your rankings on the Amazon site. This means you’ll be able to tell if the keywords, images and sales tactics you’re currently using are working, and if not you’ll be able to change them. It’s not an easy thing to do, but with the right practice and knowledge you could be selling your product to the masses in no time.

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